Case Studies

BFFL Co

Dr. Elizabeth Chabner Thompson and her company BFFL Co create personalized hospital bags full of practical items a patient may forget to pack for post-surgery recovery. Dr. Thompson asked us to create a series of videos to strengthen their brand and marketing strategy. All seven of the videos we made were shot on location at a New York hospital and at Dr. Thompson’s home to produce both a clinical and a personal feel – an accurate reflection of BFFL Co itself.

Nailene’s SensatioNail Gel Polish French Manicure Tutorial

This tutorial demonstrates how to get the classic French Manicure look at home and is part of a video series we created for Nailene’s SensatioNail.

CosmoGIRL!’s St. Claire Falls

One dream to get on a reality show. Two best friends. And a whole lot of drama! ST. CLAIRE FALLS is a web series about the teenagers of St. Claire Falls, MI. The series is aimed primarily at female audiences from 14-18. Created exclusively for the web, the series centers on the town’s “it” girls—Jaime [...]

Syneron’s “The Gretchen Project”

Syneron commissioned Raw Digital to create a graphical introduction for its online web series “The Gretchen Project”. The star of Bravo’s “Real Housewives of Orange County”, Gretchen Christine Rossi travels the world to discover new innovations and breakthroughs in the modern beauty industry.

Paul Lebrecque Salon’s Viral Campaign

Paul Labrecque commissioned Raw Digital to create a promotional video for its New York City hair salon. The Paul Labrecque salon houses some of the most talented hair dressers in the industry and focuses on high-end service for chic clientele.

Hearst Digital’s “Ultimate Prom”

The ultimate story about three Design High School students. The chance of a lifetime for one talented High School Senior, this 9 episode web series featured three competing teens who sought to design the Ultimate Prom Dress. Integrating sponsors such as Universal Motown, Hancock Fabrics, Vado Cameras, FIT, among others, the series sought to create [...]

Fox Television Studios’ “Have You Slept With Me?”

A comedic pilot and website about getting passed your past.

In conjunction with Fox Television Studios, this pilot was developed as a thirty minute comedic series complimented by a robust online platform that was seamlessly integrated into the show’s narrative. Aimed at males in the mid-twenties, the series was developed with an integrated web platform that would cater to this audience.

Collegehumor.com “Not Sports: Kickball”

Raw Digital partnered with CollegeHumor.com to create the Not Sports series, putting two radically different groups of people against each other in Kickball, Twister, Arm Wrestling – just to name a few.

Collegehumor.com “Not Sports: Arm Wrestling”

Raw Digital partnered with CollegeHumor.com to create the Not Sports series, putting two radically different groups of people against each other in Kickball, Twister, Arm Wrestling – just to name a few.

Albert M. Greenfield Foundation’s “Mr. Philadelphia”

‘Mr. Philadelphia’ is a film for PBS which tells the life story of Albert M. Greenfield, a civic planner in Philadelphia during the first half of the Twentieth Century, who radically transformed the face of the city against sometimes daunting challenges.

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