The Clinton Foundation
You can do good with video.
Raw Digital has worked with The Clinton Foundation on a number of different causes and initiatives which utilize video for promotion, fund raising, and increased awareness. Our tasks have ranged from re-purposing old footage to satisfy a new message through developing a concept from scratch which requires creating a look and feel to promote an initiative that is just getting off of the ground. All of the videos were required to educated and engage audiences and to help motivate them to action.
Clients: Cause Marketing Featured Non-profit Projects The Clinton Foundation WebTags: corporate, presentation
The Clinton Guista Sustainable Growth Initiative |
Established by President Bill Clinton and Frank Giustra, CGSGI focuses on alleviating poverty in the developing world through market-driven development that creates jobs and increases incomes, and by strengthening factors that enable economic growth such as health and education.
The Content’s Purpose:This film was created to educate potential donors on the new initiative and make viewers better understand the goals and objectives set forth by the organization. Narrated by Morgan Freeman and including an interview with the President, the film was illustrated with graphics depicting evolving communities throughout the world. |
The Clinton Global Initiative |
The CGI Annual Meeting brings together a diverse group of the world’s most distinguished leaders from government, business, and civil society to examine today’s most pressing global challenges and transform that awareness into tangible action.
The Content’s Purpose:This film was created to spread awareness on the Initiative’s efforts by showcasing their annual meeting. The film was intended for the general public in order to get them involved in the efforts and was distributed through outlets such as youtube and the organizations website. |
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